Question
How do I tell search engines and other online services about my new posts, products and pages?
Answer
The problem
Don’t Google and other search engines just find my content?
The short answer is yes… eventually.
The longer answer is well, not quite.
When you publish a new content to your website, there are a number of factors that will determine when it will be discovered by Google – assuming of course that Google has even indexed your site.
Google’s algorithms for indexing are so complex that the process can actually take anywhere from 4 days right up to 6 months! That’s a whole other blog post though.
Once your website has been indexed, Google will regularly check your site for new content… although this is on Google’s own term of course.
What to do about it
To make sure Google knows about your latest posts and website changes, you can use a Website Ping Tool (like the one in TypeSEO) to let services know that you’ve made changes.

You need to complete all 4 fields for our tool to work its magic:
- Your blog url e.g. https://typecreative.com.au
- Your blog name e.g. Type Creative
- Your blog updated url (newest post URL or link updated content)
- Your blog RSS feed url (if your using WordPress this is should be YourDomain/feed e.g. https://typecreative.com.au/feed
And just like that our Website Ping Tool will notify over 30 services about your new content.

So whenever you write a new blog post, update some pages or add new products, simply head over to our Website Ping Tool and let the internet know about your content before you share it with your networks.
The more you get used to pinging when your content is updated, the better your results are going to be in the long-term.